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Job Identification: 20304 Posting Date: 05/11/2026, 03:01 PM Job Schedule: Full time Locations: 1621 S 3rd Street, Waco, TX, 76706, US Degree Level: Bachelor
Job Description: A humble college founded before Texas was a state, Baylor now stands as one of the premier institutions of higher education in the world. Baylor has continued to invest in research and doctoral education, both solidifying and elevating its unique status as a preeminent Christian research university. Baylor is among 187 R1 institutions, just 52 of which are private universities.
Since 2011, Baylor has been named as one of the nation's 'Great Colleges to Work For'. Great Colleges to Work For is one of the country's largest and most respected workplace recognition programs. Each year, Great Colleges recognizes the colleges and universities that get top employee ratings regarding workplace practices and policies across 10 areas. This recognition is based on faculty and staff responses to a related annual survey. The survey, conducted by ModernThink, is a way for colleges and universities to gain a deeper understanding of how their employees experience and view various aspects of the institution. This continued recognition further affirms Baylor as a rewarding place to build a career.
What We Are Looking For
Baylor is seeking an Enrollment Recruitment Manager to lead strategic recruitment initiatives and support enrollment growth efforts. This role will oversee the enrollment recruitment team, develop targeted communication and outreach plans, analyze recruitment data to guide strategy, and collaborate with university partners to enhance the student enrollment experience. The ideal candidate will possess strong leadership, communication, organizational, and technology skills, with experience in CRM systems such as Slate preferred.
A Bachelors degree and 3 years of professional experience are required. A Masters Degree and 5 years of relevant work experience are preferred. This position can be located in Dallas or Waco with Hybrid flexibility.
All applicants must be currently authorized to work in the United States on a full-time basis.
What You Will Do
Primary Responsibilities:
Partner with the Director of Enrollment to identify strategies for increasing enrollment and intentionally create recruitment plans encompassing travel, marketing, and communication.
Responsible for managing the enrollment recruitment team, including an Assistant Director, Enrollment Manager and Enrollment Coordinators.
Create and implement recruitment communication plans that include dynamic email campaigns, targeted text messaging, print mailings, event invitations, and scripts for phone and text outreach.
Create application communication plans that include information about degree requirements, academic advising, career support, program experiences and opportunities for the purpose of successfully onboarding new students. Work in conjunction with the Operations Team to produce the communication materials.
Work closely with GBP Systems Analyst to set up, test and deliver all communications in Slate.
Analyze data to adjust recruitment strategy and messaging as needed.
Align policies and procedures with Baylor partners and maintain accurate records of enrollment policies and procedures.
Develop and maintain relationships with Graduate School, and the Center for Global Engagement to understand University admission requirements.
Provide guidance on recruiting events and outreach on the Baylor campus and with external parties.
Maintain a deep knowledge of and understanding of enrollment management processes, standards, and trends.
Have strong technology proficiencies and CRM experience, preferably in Slate.
Other
Perform all other duties as assigned to support Baylor's mission
Ability to comply with university policies
Maintain regular and punctual attendance
What You Can Expect
As part of the Baylor family, eligible employees receive a comprehensive benefits package that includes medical, dental, and vision insurance, generous time off, tuition remission, and outstanding automatic retirement contributions. Baylor has a comprehensive benefits plan that supports you and your family's wellbeing and allows you to be a part of the life of a vibrant and active college campus. To learn more, go to Baylor Benefits & Advantages.
About Us: Baylor University, a private not-for-profit university affiliated with the Baptist General Convention of Texas, is committed to compliance with all applicable anti-discrimination laws, including those regarding age, race, color, sex, national origin, military service, genetic information, and disability. Baylor complies with statutory Affirmative Action/Equal Opportunity requirements. Baylor's full official Notice of Non-Discrimination may be read online.
Baylor University is a private Christian university and a nationally ranked research institution, consistently listed with highest honors among The Chronicle of Higher Education’s “Great Colleges to Work For.” The University is recruiting new faculty with a deep commitment to excellence in teaching, research and scholarship. Baylor seeks faculty who share in our aspiration to become a tier one research institution while strengthening our distinctive Christian mission as described in our strategic vision, Pro Futuris, and academic strategic plan, Illuminate.